Since I retired from my financial planning practice seven years ago I have been talking to financial advisors all over the country. I have learned a great deal from these conversations. One of my most surprising observations was: Very few financial advisors are prepared to deal with the issues that their aging clients face.

Most advisors have focused their careers on building their clients assets for retirement and managing their money to reach these goals. But now that many of their clients are retiring (10,000 boomers a day!) they don’t have the necessary skills to protect their clients from the ravages of long term care and the complexities of aging.

Few families have had the important conversations necessary to ensure a secure retirement for mom and dad and guarantee a smooth transfer of their legacy to their children.

In 2017, I ran into a woman who understands the trials and tribulations families go through as their elders face the difficulties of aging better than anyone I’ve met previously.  Annalee Kruger has over 25 years of varied experience in the senior care industry and is the founder of Care Right Inc

As the Concierge of Senior Care Planning, Annalee assists families in navigating the complexities associated with the aging process by managing crisis situations, developing a proactive Aging Plan and providing needed support to struggling caregivers.

Together we discussed the importance of an education program to train financial advisors to assist their clients in dealing with the difficulties of aging. As a result, we formed Plan4Life and created an extensive curriculum for financial advisors entitled The Elder Planning Specialist program.

Thank you for taking the time to learn more about us and the importance of understanding how the aging process affects you, your clients and their families.  Please feel free to contact us if you have any questions about becoming an Elder Planning Specialist.